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Chapter stories

TWG Summer Soirée

What better way to enjoy the endless balmy evenings of Summer 2018 than a soiree in central London hosted by The Wedding Gallery? Located in the intimate garden of One Marylebone, we were treated to an occasion filled with delicious cocktails, soothing sounds and the most magnificent balloon displays.

Credits – Venue: One Marylebone | Styling: LAMP Productions | Photography: Divine Day Photography | Music: Urban Soul Orchestra & Stormont London | Drinks: Moët, Ellis Wines & BLOOM Gin | Balloons: Bubblegum Balloons | Food: Top Hat | Illustration: Sarah Smart | Furniture: Greathire | Production: Box Productions | Film: Mariagealamode | Portraiture: The Collective You | Invitations: Armorial Paris | Prop hire: Locate To Create | Surface coverings: Wow Grass | Pizza: Luca Buca Pizza | Lettering: Louise Tilley
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In the press

Hello Magazine

The Wedding Gallery is featured in Hello Fashion Monthly with a shoot to celebrate Savannah Miller’s beautiful bridal collection.

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In the press

Tatler Weddings 2018

The Tatler Wedding Guide is out and features our clients British bridalwear designer Charlie Brear and Royal photographer Hugo Burnand.

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Chapter stories

Introducing Johnny Roxburgh

We’re thrilled to announce our partnership with the ultimate party architect Johnny Roxburgh. Over the last three decades, Johnny has planned more than 9,000 of the most glamorous weddings and parties ever known. Working across the globe in destinations from the deserts of Jordan to the great palaces of Russia, his exceptional eye for detail and flawless finesse has earned him a reputation as the most sought-after party designer among the world’s wealthiest elite.

In the final chapter of his formidable career, Chapter will be responsible for securing key profiling opportunities to cement his reputation within the UK’s most notable titles.

www.johnnyroxburgh.com

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In the press

Harper’s Bazaar Turkey

VIEW THE NEW 2019 COLLECTION HERE

www.charliebrear.com

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Chapter stories

What it’s like to be at the Royal Wedding right now

Prince Harry and Meghan Markle’s royal wedding is finally here, GQ catches up with Hugo Burnand, William and Kate’s royal wedding photographer and the only portrait photographer in the UK to have a Royal warrant, who talks us through the day.

What was the crowd’s reaction to seeing Prince Harry and Meghan Markle?

Deafening, frankly! I can’t tell you how amazing it was to see that expression of love between Harry and Meghan, mirrored by the love and support that came at them from the crowd. As with every wedding we all fell in love with the bride. The chorus of gasps and cheers as we all first glimpsed Meghan in that stunning dress went right through me. And as for Harry, who looked every inch the perfect prince in his military attire, the country, in fact the world, just adores he and his brother so the crowd looked elated to see him.

What was the build-up like before Prince Harry and Meghan Markle arrived?

It really was the best of British – the bunting, the flags, the buckets of goodwill complimented perfectly by the international feel – American flags waving amongst the Union Jacks, tourists from around the world and throngs of international TV crews jostling for position. From my position on the Guardroom Roof inside the castle grounds it has been such a joy to witness this magical day.

How did the day compare to Will and Kate’s?

The big difference is I actually got to watch this one! Being on the inside last time, intimately involved in the day I didn’t, and still haven’t actually, watched the day back. I’m so happy to have been able to experience it from a different perspective this time and to be able to take it in, knowing what they must all be going through yet not having to shoulder the pressure and responsibility. It is simply the greatest honour to have been the official photographer for multiple Royal Weddings so this day has bought many of those emotions back.

What was the stand-out feeling about Harry and Meghan’s wedding?

They were both smiling so much – the mega-wattage of those smiles was incredible. Two beautiful people, inside and out, looking immensely happy. Everyone in the crowd coming together- young, old and from all nationalities – the goodwill is palpable and contagious.

Right now, this feels like the happiest place on Earth.

 

READ THE FULL ARTICLE HERE

www.hugofoto.com

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Chapter stories

The story of our rebrand

For some time our work has broadened beyond the traditional realms of PR and beyond simply weddings. As an agency we’ve become much more innovative, integrated and multi-disciplinary, adapting to changing trends and a growing media landscape. Yet, our brand identity didn’t reflect this. We recognised that our former identity as Something Blue PR – both the name and our corporate image – wasn’t representative of who we are today as a company and the brands we represent.

And so we decided it was time for a freshen up. What started out as a plan to simply revamp and modernise our image evolved into a complete transformation of our brand identity.

It was the start of a new chapter for us.

Our job is to write new chapters for our brands, whether they’re at the beginning of their story or perhaps need a little pick up somewhere in the middle. Recently, we’ve also been writing a whole new chapter of our own. Thus, the name ‘Chapter’ was symbolic of both the work we do and the next stage in our business growth. The comma signifies the continuation of a narrative that is yet to be told.

For the brand image, the brief for our in-house creative team was to create an identity that was fresh, contemporary and minimal, taking inspiration from the world’s greatest fashion, editorial and lifestyle brands, coupled with an approachable, accessible tone. A strong black and white colour palette formed the foundation of the corporate colours.

For the website design, the creative direction was inspired by the experience of flicking through your favourite magazine. The design aims to take the user on a journey, allowing you to leisurely browse the beautiful imagery and turn the pages to open up new stories at your leisure.

As part of our rebrand we have also launched Chapter Studio, an in-house capability to deliver branding services alongside print and digital content solutions for forward-thinking brands. If you have a project you’d like to speak to us about, please give us a call.

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